Adap.TV

Roles: MD, Germany and Commercial Director, Australia

The Client

Adap.TV (now part of ONE by AOL) is transforming the way programmatic video advertising is bought and sold. AOL platforms enable the world’s top marketers and media brands to engage with customers across desktop, mobile, and TV through premium experience, programmatic buying, and performance-driven campaigns.

The Brief

We’ve had a very fruitful partnership with Adap.TV in Australia, Singapore, the UK, and Germany over the years – placing at exec-to-director level.

Our leadership teams in both hemispheres worked to secure Adap.TV their German MD and APAC Commercial Director.

Approach

The sheer pace of Adap.TV’s growth, coupled with the changes within the video ecosystem required us to work creatively and super-fast on every assignment. All searches were non-linear as well as international.

Results

We’ve filled all assignments.

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